About Rosa

I act as an external head of copy & creative, or freelance communications director, advising on brand identity, narrative and creative direction.

For over a decade in global communications for L’Oréal, Dior and Coty, I shaped how brands expressed themselves across product, corporate and purpose.

I’ve worked with creative directors, perfumers, spokespeople and senior leadership, translating their vision into stories and experiences that resonate.

I help brands and leaders articulate who they are with intention and consistency, ensuring every detail feels effortless, elevated and entirely their own.

Roles

External head of copy · Editorial lead · Communications director · Creative direction support · Brand narrative consultant

Brands I’ve worked with include

Kérastase · YSL Beauté · NYX Cosmetics · Bottega Veneta · Alexander McQueen · Jil Sander · Balenciaga · Chloé

Austrian-American, based in Paris since 2010.

Graduated from Columbia University (Ivy League, New York) and CELSA – Paris Sorbonne.

Bilingual in French and English, fluent in Italian, German and Spanish.

Background

I help brands define who they are and how they communicate.

My focus: telling compelling stories beautifully, with consistent look and feel.

HOW I WORK

Portfolio & Contact

Want to strengthen your communications, create memorable campaigns and clarify your brand universe?

Let’s talk.

Portfolio deck available upon request.

hello@rosasabel.com
+33 6 07 91 40 42